Categories: SHOPPING

An Inside Look at the Exclusive Neiman Marcus InCircle Club


Here’s a fun fact about Neiman Marcus: The Dallas-based retailer, founded in 1907, was the first luxury department store to introduce a loyalty club to its shoppers. Launched in 1984, the Neiman Marcus InCircle rewards program is still going strong today.

Do you like the idea of earning points back on designer apparel, beauty and décor? What about free gift packaging, complimentary shipping and access to an exclusive network of professional concierges? If your answer is yes, you might belong in the Neiman Marcus InCircle club

This guide will walk you through everything you need to know about joining the legendary Neiman Marcus loyalty program. Read on to get the lowdown on Neiman Marcus InCircle, from membership perks to things to consider. 

Neiman Marcus: An Overview

Image: Neiman Marcus

Neiman Marcus is a luxury department store chain known for its upscale merchandise and top-notch customer service. The very first Neiman Marcus store opened in downtown Dallas more than a century ago. Over the years, the brand has expanded to major cities like New York, Los Angeles, Chicago, and San Francisco.

Today, Neiman Marcus continues to tempt shoppers with a dazzling array of designer clothing, accessories, jewelry, beauty products, home décor and furniture. The store is beloved for its carefully curated selection of luxury brands, featuring renowned fashion houses such as Chanel, Gucci, Prada and Louis Vuitton.

Nearly four decades ago, Neiman Marcus launched the InCircle loyalty program. The retailer initially launched the club as a simple points-based system, where customers would earn points based on their purchases. Over the years, InCircle has since evolved to include tiered levels based on annual spending, in addition to attractive new rewards and extravagant perks. 


How to Join Neiman Marcus InCircle

InCircle isn’t like every other rewards program out there, it is more exclusive – you have to apply. To participate in Neiman Marcus InCircle, you must have a Neiman Marcus or Bergdorf Goodman store credit card. These cards can be used in-store or online at Neiman Marcus Group retailers, including Neiman Marcus, Bergdorf Goodman and Horchow. You can apply for a Neiman Marcus credit card or a Bergdorf Goodman credit card online. 

Note: Beginning January 1, 2025: InCircle membership will no longer be a benefit for American Express account holders.


How the Neiman Marcus InCircle Program Works

Once you are approved for a Neiman Marcus or Bergdorf Goodman card, you will automatically be enrolled in Neiman Marcus InCircle. You’ll start earning InCircle points on purchases immediately. Through the end of 2024, new InCircle members who open their credit account and make a purchase within 30 days get 5,000 Incircle Bonus Points.

The more you shop at Neiman Marcus, the higher your membership tier. Neiman Marcus InCircle is divided into five membership tiers — each offering progressively greater perks.

Neiman Marcus InCircle Membership Perks

Image: InCircle.com

Here are the Neiman Marcus InCircle membership perks broken down according to tier: 

Circle One ($1+ annual spend)

Circle One is the entry-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle One when you spend your first $1 using your Neiman Marcus or Bergdorf Goodman card. As a Circle One member, you get access to these perks: 

  • 2 InCircle points for every dollar spent using your card online and in stores.
  • $100 point card every time you earn 10,000 points.
  • Access to members-only sales, special events and bonus-point events.
  • Access to the exclusive InCircle On the Go app.

Circle Two ($1,000+ annual spend)

Circle Two is the second-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle Two when you spend $1,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a Circle Two member, you get access to all the perks of Circle One membership in addition to: 

  • Free two-day shipping.
  • One Double Point Day on a date of your choosing.

Circle Three ($2,500+ annual spend)

Circle Three is the third-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle Three when you spend $2,500 or more with your Neiman Marcus or Bergdorf Goodman card. As a Circle Three member, you get access to all the perks of Circle One and Two memberships in addition to: 

  • A $25 perk card to use on store services.
  • Free gift packaging in-store and online.

Circle Four ($5,000+ annual spend)

Circle Four is the fourth-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle Four when you spend $5,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a Circle Four member, you get access to all the perks of Circle One, Two and Three memberships in addition to: 

  • Access to the InCircle Concierge service.

Circle Five ($10,000+ annual spend)

Circle Five is the fifth-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle Five when you spend $10,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a Circle Five member, you get access to all the perks of Circle One, Two, Three and Four membership in addition to: 

  • A $50 perk card to use on store services.

Circle Six ($35,000+ annual spend)

Circle Six is the sixth-level tier of Neiman Marcus InCircle. You are automatically enrolled in Circle Six when you spend $35,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a Circle Six member, you get access to all the perks of Circle One, Two, Three, Four and Five memberships, in addition to: 

  • A $100 perk card to use on store services.
  • Fitting room experience with snacks and personalized shopping assistance.

President’s Circle ($75,000+ annual spend)

President’s Circle is the second-highest tier of Neiman Marcus InCircle. You are automatically enrolled in President’s Circle when you spend $75,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a President’s Circle member, you get access to all the perks of Circle One, Two, Three, Four, Five and Six memberships in addition to: 

  • 5 points for every dollar you spend using your card online and in stores.
  • A $150 perk card to use on store services.

Chairman’s Circle ($600,000+ annual spend)

The Chairman’s Circle tier is pretty much as exclusive as any rewards membership can get. Chairman’s Circle is the highest tier of Neiman Marcus InCircle. You are automatically enrolled in Chairman’s Circle when you spend $600,000 or more with your Neiman Marcus or Bergdorf Goodman card. As a Chairman’s Circle member, you get access to all the perks of Circle One, Two, Three, Four, Five, Six and President’s Circle memberships, in addition to: 

  • Exclusive access to complimentary store amenities, including alterations, valet parking, salon services and more.
  • Complimentary travel itineraries designed for excursions around the world.

What Is an InCircle Double Point Day?

Double Point Day is a 24-hour exclusive shopping event where you earn double points on practically any purchase made in-store or online at a Neiman Marcus store. You can use your Double Point Day once a year on any date of your choosing. Double Point Days are offered to Circle Two members and higher. To activate your double points day online enter the promo code MYDBL at checkout.

What Is an InCircle Perk Card?

Image: InCircle

The Neiman Marcus Perk Card can be used towards a variety of store services, including:

  • In-store dining
  • Alterations
  • Fur storage, upkeep and restyling
  • Expedited delivery
  • Jewelry upkeep and engraving
  • Shoe & handbag upkeep
  • Expedited store delivery
  • Valet parking
  • Monogramming
  • Salon services
  • Eyeglass frame & lens service

Perk Cards are offered to Circle Three members and higher. Perk cards expire approximately six months after being issued.

What Is InCircle Concierge?

Neiman Marcus InCircle Concierge is a network of professional advisers who can design personal travel itineraries and hook you up with hot tickets, restaurant reservations, runway styles and more. Access to InCircle Concierge service is available to Circle Four members and higher. 


The post An Inside Look at the Exclusive Neiman Marcus InCircle Club appeared first on The Real Deal by RetailMeNot.



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