Horseshoe Online Casino Launched by Caesars • This Week in Gambling

Caesars Entertainment has announced the launch of Horseshoe Online Casino, a cutting-edge online casino app and desktop platform developed for the seasoned casino player. The legendary casino brand, known for providing unparalleled customer satisfaction, is now bringing its player focused gaming experience to the online world.

The Horseshoe Online Casino builds on the legacy of the Horseshoe brand, a leader in providing exceptional gaming experiences since 1951 with a heritage that celebrates casino players who know what they want. Now live exclusively in Michigan, with plans to expand into other jurisdictions where Caesars’ digital iGaming platforms are live, the Horseshoe site leverages the vast network of world-class Caesars destinations throughout North America to deliver a rewarding experience that ties online gaming to Caesars’ industry-leading customer loyalty program, Caesars Rewards.

“The Horseshoe brand is anchored by a promise to put the player first,” said Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital. “A brand with such a storied past deserves an online equivalent that pays respect to the legacy it has established in gaming, and that is what we’ve created with Horseshoe… This launch reinforces our multi-brand online casino strategy by seamlessly bringing another one of our world-class Caesars brands into the palms of players’ hands.”

The debut launch of Horseshoe Online Casino in Michigan is made possible through Caesars’ partnership with Sault Ste. Marie Tribe of Chippewa Indians. Those 21 and older in The Great Lakes State can now download the Horseshoe Online Casino app on iOS and Android or visit the website to enjoy a dynamic online casino experience with a revolutionary multi-lobby navigation layout modeled after a real-life casino floor layout with curated lobbies dedicated to core casino game mechanics, including high limit slots, private live dealer tables, linked progressive jackpots, variations of poker and roulette, and more.

Much like the iconic Horseshoe Las Vegas on the Las Vegas Strip, the web based Horseshoe embodies the Horseshoe brand – the most rewarding place to play where legends are made. Since its inception, Horseshoe has been positioned as a leader in appealing to the savvy casino gamer. Its introduction into the online casino space aims to build onto this position by offering casino games featuring Horseshoe iconography, high limit slots, specialty table games, and an expanded library of progressive jackpots.

Players on Horseshoe Online Casino in the U.S. earn Caesars Rewards Credits through their play that can be redeemed for exclusive Caesars Rewards experiences at one of Caesars’ more than 50 world-class destinations across North America. The platform also debuts with promotions offering digital players the chance to win real-world experiences at top Caesars destinations, like Horseshoe Las Vegas, with packages featuring travel credits, culinary experiences, VIP nightlife, and more.

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